Scent Marketing Principles & Ambient Scent Design

You’re finished with work, yet you’re wanting to relax and unwind for the rest of the evening. You do your usual evening routine, but something seems to be missing and you can’t quite seem to fully...

Newborns are very sensitive to smell—As they grow and develop into their other senses, scent is largely how they recognize their parents. While mothers love the empowering scent of their new baby,...

A migraine can completely derail you for an entire day or more, depending on intensity. Most people find themselves unable to do anything because of how excruciating the pain, seeking a sense of re...

The benefits of home scenting stretch far beyond creating a perfect atmosphere to entertain guests and a therapeutic oasis to relax and unwind in, you can also use scent to support an active lifest...

Scenting your venue  The ambiance of your wedding venue and reception sets the entire tone for your wedding, from the color-themed décor down to the tablecloth and silverware. So why not take it...

Lavender is one of the top-known scents that have been used in many fragrances and oils, as a middle note the sweet and delicate scent is smelled instantly. It is a flowering plant in the mint and...

The holiday season is filled with good cheer but brings with it what can be an extremely stressful experience—selecting those all-important gifts. We all know those people who’re truly tough to buy...

The effect of scent on our emotions is well understood, yet the real reasons a certain essence can lift your mood and improve well-being might not be quite as expected. Studies have shown that our ...

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