Scent Marketing Principles & Ambient Scent Design

Aroma360
Trend Alert - Scented Weddings
Wedding logos and party themes are so last season. The newest trend in wedding planning? Scenting. Yes - soon-to-be newlyweds are now using scent to create a personalized experience for their guest...

Aroma 360
Aroma360® x Brunello Cucinelli ~ Crafting the scent of cashmere
Ciao bella!
Aroma360® has partnered with fashion mogul, Brunello Cucinelli, to develop a signature scent that will enhance the upscale brand’s customer experience in brick-and-mortar stores.
The b...

Aroma360
Technology in the Scenting Industry
Aromatherapy has been around for centuries, but with its effects gaining popularity and media attention, we’re seeing a rise in trends and products.
Outlined below are some of the technologies and ...

Aroma 360
Oil Blends Infused With Rose
If you love the scent of the Fairmont Hotels and Le Labo's Rose 31, you will go crazy over Aroma360's fragrance - Desert Rose. This scent combines the romance of dark damask rose with rich layers o...

Aroma 360
Healthy Scenting: Essential Oils vs. Synthetic Oils
All scents are not created equal. At Aroma360®, we’re committed to offering healthy scenting solutions; relying on years of Aromachology research and application to develop our scent portfolio.
Wit...

Aroma 360
From Paris, with love
Inspired by the alluring aroma of the Hotel Costes®, Aroma360's Midnight in Paris arouses your senses with an aroma that transports you to a romantic scene in a boutique Parisian hotel. A bold, wo...

Aroma 360
Mystify Me
Inspired by the tantalizing scent of the Wynn and Encore, Aroma360's MYSTIFY is a fresh and uplifting scent that begins with a citrus lemon note which is combined with a green melon accord. The bo...

Aroma 360
Luxury is in the details
Luxury hotels have long been using the power of scent to elevate their guests' experience. To create a truly luxurious and unforgettable experience, every detail has to be perfect and consistent w...

Aroma 360
Scent Marketing for Retailers
Retailers spend a lot of time thinking about what the shopping experience is like for customers, and how that reflects on the store’s brand. They think about the signature decor of the store, they...