Scent Marketing Principles & Ambient Scent Design

Aroma360
The Perfect Harmony between Scenting and Music
The congruence connection we didn’t know about
The compatibility between scenting and music is a connection that not a lot of people may realize the impact that they both have on our emotions espec...

across-the-universe
Highlighting the lovely scent of Lavender
Lavender is one of the top-known scents that have been used in many fragrances and oils, as a middle note the sweet and delicate scent is smelled instantly. It is a flowering plant in the mint and...

Aroma 360
5 (Manly) Scents for the Man Cave Perfect for Father's Day
A man cave is all about ambiance: comfy couches, the right TV setup, low lighting and most importantly, a manly scent. No, not like that. We’re talking essential oils. Essential oils like cedarwood...

Aroma 360
Oil Blends Infused With Rose
If you love the scent of the Fairmont Hotels and Le Labo's Rose 31, you will go crazy over Aroma360's fragrance - Desert Rose. This scent combines the romance of dark damask rose with rich layers o...

ambiant scenting
Case Study - Scenting in Retail
Fun Fact - A West Chester University experiment involved 689 shoppers. Those exposed to pleasant aromas of clementine and vanilla underestimated the amount of time they spent shopping by 26%. Thos...

Aroma 360
From Paris, with love
Inspired by the alluring aroma of the Hotel Costes®, Aroma360's Midnight in Paris arouses your senses with an aroma that transports you to a romantic scene in a boutique Parisian hotel. A bold, wo...

Aroma 360
Luxury is in the details
Luxury hotels have long been using the power of scent to elevate their guests' experience. To create a truly luxurious and unforgettable experience, every detail has to be perfect and consistent w...

Aroma 360
The History of Essential Oils
If we follow essential oil records back through time, we arrive as far back as the time of the Ancient Egyptians. A scroll discovered by archaeologists dating back to around 1500 BCE was deciphere...