Scent Marketing Principles & Ambient Scent Design

1 Hotel
A Scent Inspired by the 1 Hotel® & Homes South Beach®
My Way is one of Aroma360's most iconic scents inspired by alluring aroma of the 1 Hotel and Homes®. This aromatic masterpiece is the perfect balance between sensuality, ruggedness, and luxury. It ...

Aroma 360
Aroma360® x Brunello Cucinelli ~ Crafting the scent of cashmere
Ciao bella!
Aroma360® has partnered with fashion mogul, Brunello Cucinelli, to develop a signature scent that will enhance the upscale brand’s customer experience in brick-and-mortar stores.
The b...
Aroma360
Aroma360® event at Thompson Hotel
Check out the photos from Aroma360's event at Thompson Hotel Miami Beach. Aroma360 founder Farah Abassi is pictured here with Miami's top interior designer the lovely Sam Robbins. Click HERE to s...

Aroma 360
Healthy Scenting: Essential Oils vs. Synthetic Oils
All scents are not created equal. At Aroma360®, we’re committed to offering healthy scenting solutions; relying on years of Aromachology research and application to develop our scent portfolio.
Wit...

Aroma 360
Mystify Me
Inspired by the tantalizing scent of the Wynn and Encore, Aroma360's MYSTIFY is a fresh and uplifting scent that begins with a citrus lemon note which is combined with a green melon accord. The bo...

Aroma 360
Luxury is in the details
Luxury hotels have long been using the power of scent to elevate their guests' experience. To create a truly luxurious and unforgettable experience, every detail has to be perfect and consistent w...

Aroma 360
Scent Marketing for Retailers
Retailers spend a lot of time thinking about what the shopping experience is like for customers, and how that reflects on the store’s brand. They think about the signature decor of the store, they...

Abassi
Scenting in the Home
Check out the latest issue CHARLOTTE HOME AND GARDEN magazine about home scenting. It's a great article that discusses the benefits of essential oils and best practices.
CHARLOTTE HOME AND GARDEN